Microplastics are tiny, barely visible, pieces of plastic that enter and pollute the environment.

Microplastics are not defined as any specific type of plastic, but rather as “any type of plastic fragment that is less than 5mm in length,” according to the U.S. National Oceanic and Atmospheric Administration (NOAA). They enter the natural ecosystem (such as our rivers, lakes and oceans) from a plethora of sources, including through cosmetic products, clothing and other industrial processes.

Unfortunately, plastic products degrade incredibly slowly over the course of hundreds or even thousands of years., which dramatically increases the probability of microplastics being ingested and incorporated into the bodies and tissues of many organisms. The full life-cycle and movement of microplastics in the environment is currently being researched by various bodies to understand the full impact they can have.

There are two classifications of microplastics; primary and secondary. Primary microplastics are small plastic fragments that are already 5mm in length when manufactured. Common examples are used in facial scrubbers and cleansers, cosmetics and air-blasting technology. Secondary microplastics are the result of the breaking-down and degredation of larger plastic products, such as bottles and bags.



Yearly, it is estimated that over a billion jugs of laundry detergent are used across the world, 700 million alone going to US landfills each year. These billion plus jugs pose a significant ongoing and future threat to the environment as they break down over hundreds of even thousands of years, releasing microplastics into the ecosystem.

In 2014, it was estimated that  between 15 and 51 trillion pieces of microplastics in our oceans, and this number will only rise as more and more plastic products degrade.

It is for this reason (as well as many others) that DIRO® was developed.

DIRO® – or De-Ionized Reverse Osmosis – filters the water and de-ionizes it, doing away with the last remnants of salts and contaminents, making the water super clean and not in a balanced chemical state. To become balanced again, the water will attach itself to stains and dirt and absorb them.

DIRO® allows for the complete removal of detergents, softeners and chemicals from laundry processes – meaning that you would no longer have to use and dispose of plastic laundry detergent and softener bottles, as well as the microplastics already present in many types of detergents and softeners. Detergents, softeners and disinfectants with scrubbing agents have microplastics such as polyethylene (PE) or polypropylene (PP) which are a common form of microplastic found in the environment.

Switching to DIRO® is the smart choice for the environment, and can save money on energy usage and by removing detergents and fabric softeners.

Ready to go Detergent-Free with DIRO®?

We are 100% committed to improving the environment, saving you money and ensuring your staff and clients stay healthy.

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